ASOS Uses Plus Size Model for String Bikini

Last year Ashley Graham introduced a string bikini to her Swimsuitsforall collection, reminding the world that not every plus size woman wants a high waisted, maximum coverage plus size bikini.

ASOS set the world alight last week by introducing a bright sunshine yellow string bikini to their plus size collection, ASOS Curve, modelled by Bridge signed model, Vivian Eyo-Ephraim.

Vivian looks absolutely sensational and shows how far ASOS has come in terms of representation of their customer base and plus size women over all.

It wasn’t so long ago that the brand barely used a size 16 model to demonstrate ASOS Curve, which has always started at an 18. Now the brand carries both plus size men and womenswear and also has launched a no retouch policy. Leading the way for other retailers to reflect their shoppers a little bit more.

Shop the bikini HERE and support ASOS policy for better representation.


-- Editor-in-Chief SLiNK Magazine

About SLiNK

Opinions are that of individual writers, not of the publication and SLiNK can not be held responsible for individual writers opinions.
SLiNK magazine is a fashion and lifestyle magazine aimed at plus size women. SLiNK is full of plus size fashion, great articles, fantastic lifestyle reviews, gorgeous beauty, great travel, tasty food and fun fitness ideas.
SLiNK can be found online or in store and aims to make plus size clothing more fashion forward. We are plus size bias not centric, we have inspiring interviews and interesting features, we are just a regular glossy but with curves. We work with some of the best plus size models in the world and work to create exciting and inspiring fashion editorial. SLiNK magazine is all about Styling Your Curves and Fashioning Your Life.
We don’t do diets or weight loss but we do talk about fitness and healthy eating for every size. We love finding ways to make our lives just a bit more gorgeous so we are full of stunning travel destinations and great beauty tips too. SLiNK is here to inspire you and make you feel great.
SLiNK is the only print plus size fashion magazine available in stores Worldwide! With stockists in the UK, USA, Australia, Dubai, UAE, Italy, Germany, Canada and beyond.

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